On IIMC faculty since 1989

Prof. Jethwaney did her masters in Political Science from Delhi University and Doctorate in Media and Elections from School of International Studies, Jawahar Lal Nehru University. She did PGDs in Advertising & Public Relations and Journalism in India and attended the International Training Institute at New South Wales for a fellowship in Public Relations.

Beginning a career in brand management, she worked for about a decade in corporate communication and PR. She joined the Institute as Associate Professor in 1989 and became Professor in 1995. She is the Program Director for the PGD in Advertising & PR. She takes courses in the following areas:

• Corporate communication
• Public relations
• Social marketing
• Advertising

Publications

Short term programs

Research and Consultancy

Awards and Distinctions

A widely traveled person, Dr. Jethwaney's passionate interest lies in media and their impact on politics, health communication and issue/advocacy communication.